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Investors get Direct Plans at zero commission, free research scores, nine expert-curated model portfolios and an in-house AI assistant to answer their fund questions
MUMBAI, India, Nov. 5, 2026 /PRNewswire/ — 5paisa Capital Limited, one of India’s leading digital financial services platforms, today announced the launch of its upgraded mutual fund investing platform. It combines zero-commission Direct Plans with free research tools and “Pucho 5paisa AI Se,” an AI assistant built and owned by 5paisa.
The platform is designed to make mutual fund investing simpler, cheaper and more informed. Investors can research, compare, invest in and track funds from a single app, and ask questions in everyday language before they decide.
You can access the platform here. https://www.5paisa.com/open-demat-account?utm_source=ONLINE-PR&utm_medium=ONLINE-PR&utm_campaign=ONLINE-PR
Pucho 5paisa AI Se: answers from 5paisa’s own AI
At the heart of the launch is “Pucho 5paisa AI Se” (Ask 5paisa AI), an AI platform developed and owned in-house by 5paisa. Investors can ask questions about funds, categories, returns, risk or tax in plain language and get clear, data-backed answers within the app.
Because the AI is proprietary, it draws on 5paisa’s own research framework, including the 5paisa MF Score and Checklist Score. This helps first-time and experienced investors alike move from questions to informed decisions faster.
Key features of the platform
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Zero commission on Direct Plans. 5paisa operates as an Execution Only Platform (EOP), so investors buy Direct Plans with no trail commission paid to intermediaries. Lower expense ratios mean more of every rupee stays invested, which can compound into higher wealth over time. (https://www.5paisa.com/mutual-funds/)
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Free research and analytical tools. The 5paisa MF Score and Checklist Score rate funds on performance, risk-reward and portfolio quality, helping investors make data-driven choices at no cost.
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Nine expert-curated Model Portfolios. Free, ready-made baskets are grouped by risk appetite (Aggressive, Moderate, Defensive), by time horizon (Wealth 2030 to Wealth 2045) and by theme, such as Tax Savings and Growth. They give new investors a clear place to start.
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All-in-one investment dashboard. Investors track mutual funds alongside stocks, ETFs and other holdings on one screen, for a complete view of their portfolio.
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Smart investing features. Investors can set up SIPs or invest a lumpsum in a few taps. Before redeeming, they see the likely tax impact (STCG/LTCG) and any exit load, so there are no surprises.
