Headlines about some of the top performing NFTs’ crashes during the last week have left a bitter taste among NFT holders and enthusiasts. News about fallen floor prices yet an increase in sales has left everyone in the market confronted with counterintuitive indications, mixed emotions, and some serious questions. From the start many have suspected a crisis such as this one is just a matter of time, yet a crisis always hits when least expected.

As millions around the world are worrying about the security and market flow of their beloved investments, we decided to investigate the business of a project that despite this news cannot wait to mint their own NFT. Just days ago, the Secret Island Club announced their mint day promising the stability almost no other project has to offer. Their plans are long term and their team cannot feel more confident about them.

This isn’t just another project that is here to test its luck. It is a result of six months of preparation, a handful of different business models debated, and concrete work already done. We are here for a long haul, our community recognizes it and, most importantly, supports every step of the way – Marko, the founder of the Secret Island Club tells us just moments after revealing their mint day.

A common story behind NFT projects alike starts with a piece of art that builds a community and inspires utilities one step at a time. But this is no such story. The Secret Island Club rose up to the NFT challenge like any other successful business in more familiar markets. It offers something no other NFT does and it plans a steady and incremental growth to secure much needed assurance to its holder. 

We stand behind our art, but SIC is first and foremost about what we have to offer to our holders. The first NFT hotel chain with exceptional experience and a proper knowledge hub for businesses alike. We are not here for a quick cash-out. Both NFTs and we as a team are here to stay – Sandro, the lead investor of the Secret Island Club shares, emphasizing that they waited with the reveal of the mint day to make sure everything was ready just as they planned.

SIC’s development team is at the same time finishing their first pay-2-earn game and the first resort in the Metaverse. The game and the resort will be available to holders soon after the mint and the teams’ hope is for the community to have a say in the coming development of the hotel chain. The real estate has already been purchased in multiple Metaverse platforms such as Decentraland, The Sandbox, and Otherdeed for Otherside. The first hotel will be developed in Decentraland and each other hotel in the chain will have its own unique content.

We first thought of real life utilities with an actual NFT hotel chain our holders could visit. But we realized we need a more accessible solution for our holders, something they can use easily whenever they feel like it. That is when we started working on the first NFT hotel chain in the Metaverse – Marko explains.

Besides playing their new favorite game, holders will be able to socialize, find support for their own business endeavors and join exclusive events in SIC hotels in the Metaverse. They will grow a one-of-a-kind community. The hotels will employ SIC Discord members who will as such be able to earn SIC tokens. The tokens will at the same time be a unique currency also earned by holders in P2E games. 

The Secret Island Club intends to offer the first truly hybrid multiverse experience. The Metaverse as an accessible window to a community they are building and the real life chain and collaborations for tangible benefits to their holders. Their work so far differs a lot to that of other projects because, to begin with, they do not consider the value of the project to be reflected in the first 48 hours of the mint. They understand that they cannot avoid flipping their NFTs and becoming part of the market’s quick value turns. But their team’s goal is to prove its worth in the longevity of the project and the steady increase of value that will follow the growth of the project and accessibility of their utilities.

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